LTK brings Creators to CTV
Get personal. Scale faster.
Creators are the most trusted form of media and are more trusted than brand ads, friends, and family.* Scale authentic messaging from Creators with Connected TV. Saving time and money versus traditional TV ad production.
Connected TV
Scale Creator content with Connected TV
Take your Creator Marketing strategy to the next level by scaling Creator content on Connected TV.
- Save time and money compared to traditional production. LTK Creators create editable content along with your brand’s assets (opening bumper and end card).
- LTK delivers final CTV ads to your brand. It's ready to use with the CTV partner of your choice, and includes associated LTK posts to drive results that live beyond the normal CTV media shelf life.
- LTK CTV collaboration campaigns also have add-on features. Cross-promote on a Creator’s social channels to reach a wider audience.
Amplify your CTV campaign through LTK, the single-largest Creator shopping channel with millions of monthly shoppers who trust our app, website, newsletter, and social platforms.
You are Awesome. Don't forget it.
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Delivers 4B+ in trackable sales
LTK is the community where Creators run their businesses and personally share their campaigns with each other, creating virality with 40M avid shoppers who amplify reach 2X, scaling brand awareness and sales faster driving $4B in annual sales.
Contact us to learn more about integrating Creators into your CTV campaigns to scale brand adoption faster and drive $4B in trackable sales annually.
LTK Marketing Funnel
LTK scales faster than social ads
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or Celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK Consumers rank quality and brand as top two of five purchase factors vs. general population ranking price first and brand last.
LTK consumers are:
Intelligent Creator casting
Efficient Creator rates for the long term
Runway to scale what works
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
LTK gets personal to reach tipping point faster
LTK 360
Unmatched reporting that empowers brands to understand Creator performance from every angle, including the LTK app.
360° winning strategy
A holistic personal approach to how brands scale full-funnel growth faster.
Discovery to doorstep
01
A Creators’ followers click to shop, sample, and learn more from their LTK Shop in the app.
02
LTK Creators promote your brand’s products to their followers on social media.
03
Shoppers click to purchase the product, get a sample, or learn more about the brand or retailer website.
04
Creators organically link to products on the LTK app with 40M shoppers as evergreen, searchable content.
LTK Most Loved Product Awards
We evaluate millions of Creator-linked products each year using proprietary LTK Benchmark™ technology to identify top-performing products based on engagement, shopper interaction, clicks, and sales. LTK Most Loved spotlights the most coveted products by LTK Creators!
Brand Central
A central hub for brands to learn and connect. Contact us to get started and learn more.
Top benefits for your brand
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Influence through Retail Media Networks
LTK is the leader in retail media network (RMN) influencer programs. We use unmatched data and expertise to grow digital and in-store influence in sales and revenue for brands, networks and their partners.
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Engagement and sales amplified by 2X*
Explore our national study to learn how our proven brand and influencer platform can help grow your sales two times by engaging the right audience* with Creator marketing.
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LTK Connect: our self-serve for DTC brands
LTK Connect is a self-serve product that helps direct-to-consumer brands and agencies of all sizes connect with trusted LTK Creators. Get started to drive traffic, sales, and brand awareness.
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Sponsored content that drives sales
Get unique access to more than 13 years of cross-channel and global brand performance data to cast the right content in campaigns and position your brand in the context of Creators’ lives.
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Your products, integrated
Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote organic content that features your products. Drive purchase confidence with shoppers and track everything on our platform!
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On-brand, On-demand
Commission, license, and distribute Creator content for your marketing channels. Licensed imagery from premium content Creators can boost social engagement rates and brand authenticity faster than in-house creative.
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Access our shopper community
LTK is the largest Creator shopping community of creators, consumers and brands. More than 40 million monthly shoppers engage with LTK.
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Data-led strategies that grow your brand
LTK uses over a decade of brand and retail expertise and historical sales data to make informed decisions throughout your Creator marketing program. From finding influencers to casting to tracking performance, we drive results for your Creator Marketing goals and strategies.
LTK recognizes brand excellence in Creator Commerce™ with the annual LTK Brand Awards. Each year, brands are selected based on their Creator strategies and LTK proprietary benchmark data that measures content reach, engagement, awareness, and sales. Explore the 2024 award winners to see the latest trailblazers in Creator Commerce™.
*LTK National Consumer Studies 2023
*Creators are trusted more than ads according to the 2022 LTK Holiday Shopper Study. LTK has measured double-digit improvements in boosted posts vs. brand ads in side by side comparisons.
Featured Creators: @kosta_williams, @9to5chic, @christineleeee, @iamservante, @Sarah.Naja, @sbkliving, @bijpatel, @brenna_anastasia, @StreetandGentle, @DemarcusBsean
Data-led strategies that grow your brand
LTK utilizes decades of brand and retail expertise with historical sales data to deliver informed decision-making throughout your Creator Marketing program. From smart casting to performance tracking, we give opportunities that drive results on your investment.