LTK is now integrated with Shopify!

Finding the right influencers and content Creators starts with understanding your brand and its ideal audience. Consider the demographics, lifestyle, interests, and values of consumers and how they interact with you and align with your products.

LTK’s Creator discovery tools find trusted voices, analyzing their online activity and leveraging 14 years of historical data and advanced casting to form effective partnerships. LTK matches brands with Creators with filters such as location (available in the U.S. up to a 100-mile radius), interests, age, and income, while LTK Match.AI sorts through billions of data points (e.g., product performance, engagement, sales) to recommend Creators who are aligned with your brand. 

LTK thoroughly vets every content Creator on our platform through a robust Creator application and onboarding process to ensure that they have an attentive and growing audience. Our Creators maintain public social profiles and consistently post about brands and products they love, making their audiences feel the same way to drive traffic, sales, and shares.

As Rodney Mason, head of marketing, LTK brand partnerships, puts it, “Not only are Creators driving significant trackable sales, but their followers are amplifying their reach and sales through reposts of their own.” 

Make progress toward your brand’s desired outcomes, from awareness to sales. LTK 360 is your all-in-one source to understand campaign performance at any stage of the funnel. As your 24/7 reporting and analytics platform, LTK 360 reveals upper-funnel metrics (earned media value, impressions, and engagement) and lower-funnel performance (traffic, conversion rate, average order value, and return on ad spend), and gives LTK app and web data insights to maximize your Creator investment.

Absolutely! LTK 360 provides a full view of your Creator Marketing investment at every stage of the funnel to both measure success and improve strategic decision-making. Use LTK 360 reporting to analyze earned media value from Creator content to see value beyond sales and conversions, measure awareness and engagement metrics, and unlock return on ad spend.